At the Speed of Today’s News

First of all, I would again like to thank everyone for the positive feedback we have received on our first two RadioLand reports.

This month I want to talk about a characteristic of Strauss Radio Strategies, Inc. that I often boast about at new business presentations - our ability to be flexible, agile, and nimble enough to work on projects at the last minute.

   
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FM Morning Shows – Talk, Music and Great Outreach Opportunities . . .

By Sean C. Amore

 Whether you prefer music intensive programming or talk shows, everyone has a favorite Morning Show. Syndicated morning shows are multi-billion dollar a year enterprises and millions of people tune in every morning for news, entertainment or a distraction from the toothpaste stain on their ties.

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The Growing Force of Spanish Radio

By Jennifer Lucio

Hispanics have a purchasing power of 630 billion dollars, which is more than the GDP of many countries including Spain and Mexico. The U.S. Census Bureau released data last month that officially named Hispanics as the largest minority in the United States, with Hispanics accounting for 39 million people. It’s a wonder that advertising and public relations budgets have often overlooked this cultural group for so long.

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Satellite Radio To Provide the
Next Generation of Radio

By Jennifer McLellan

At Strauss Radio Strategies, Inc., we are constantly on the lookout for new stations, new shows, new networks, and in general new opportunities in radio that we can bring to our clients. We pride ourselves on being up on the latest industry information, government regulation, and even the latest technologies that impact our business.

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